So true RnR. When we decorated the ANW home page which was a little over 2 and1/2 years ago a good six months before going live we choose a little two word introduction. Naked - Naturally. We all know that the site is about naturism it is in the title but what do we want to remind people of when they first "open the door" that naturism is natural, that nudity is natural and that people will naturally be naked on this site - meaning that unlike other social media sites we naturaslly accept nudity but also that the nudity should feel natural. There is a certain amount of fakery involved in all social media - the selfie, the posing, taking time out of your day to connect with people on the other side of the world, making friends with strangers. But we want it to feel as natural as possible, because social media is also a life line. In a world where we no longer know our neighbours. In years gone by most men would travel to work together and often work at the same place, women would have coffee mornings, young children would play around them, older children would be out playing football with jumpers for goal posts or making dens, gossip "over the garden wall" as we hang out the washing, father's heading to the social club or pub for a pint on the way home, communal day trips, holidays in the same fortnight when all the factories in the town would close down. Social media is a plaster covering the wound of society losing sight of each other - but the distance and the slight level of fakery has distorted our reactions and behaviour. When it used to be polite for the neighbour to say "I love your new hair-do" to a friend (no matter what she actually thought) we now have people pouting into the camera desperate for hundreds of likes and comments such as "gorgeous," where we used to have friends maybe talking about relationship issues with trusted friends we now have people posting images of their "relationships" with others as a short cut. Images are a replacement of reality. I cannot see you in real life and share a meal and a drink with you so here is the picture. Like a post card it says "I wish you were here."
Naturism itself is a fakery too. Like social media it is a replacement of the real deal. We should all have a natural attitude towards nudity. It should not matter a jot if I take my bins out in the nude, we should swim naked at local baths, we should all be happy to be naked in the sun at a park or beach, it shouldn't matter if people see us naked in our garden or home. As mentioned above it isn't about being normal, it should be about being natural. But sadly most of society developed a hang up where natural nudity is concerned so along comes clubs, national organisations and events. To find ways to have natural nudity but the fact that is it organised means it can never be natural. No matter how much fun it may be going to a naturist event at a theme park, or in a restaurant, the fact that it has to be created and run on a certain day means it is a dip into a fake world. Naturism is a theatre where we pretend for a while that the world still sees nudity as natural. National organisations need to offer their members as honest and as real a time into this fake world as they can. The closer to reality we can make it the better. The real world is a much more honest place than we believe and clubs and national organisations need to recognise that the closer we keep naturism to reality the easier it is for it to be trusted and to gain interest. People get naked at beaches and at Glastonbury because there seems no reason not to. That is naturism. Joining a club can appear forced - they exist because they offer the ability to enjoy naturism in a controlled environment that isn't available in the real environment - and that is the best alternative but people need to see that it is a natural opportunity and not a forced, controlled and fake moment. The more natural the promotion of naturism the better. Naturally society are a mixture of people - ages, genders, races etc - so naturism needs to as best it can reflect that without forcing the issue. Take a park on a sunny Sunday. There is no ratio, statistics, limits, or concerns - people from all walks of life turn up and use the park - picnics, barbecues, playground squeals, feeding the duck, climbing trees, paying music, celebrating birthdays, individuals, large family groups, couples hand in hand. No one is sitting at the gate turning away single men or welcoming women with hang ups about their body or suggesting there aren't enough of one minority or too many of another. Like ANW people are just welcome and are only not welcome if they are offensive to others.
The local clubs and national bodies have a tricky balancing act - to supply nudity to society in as natural a way possible but in a fake environment. People need to be willing to pretend for a while, and club joining isn't what it was. Given the choice of spending two hours a week playing in a local brass band or sitting in front of the TV with a beer most people chose the latter. Partly because we don't know each other and trust each other like we used to and partly because we are all rushed off our feet and exhausted by "making ends meet." Faking it in a club for a while is not a luxury most people consider - or at least think they don't - but most people are faking it in a club every day - Facebook, Twitter, Instagram - and unlike the local club it feels safe - but it is also shallow and littered with unhealthy attitudes. Say something nasty to the trumpet player in your brass band and he will still be there next week. Say something revolting to a "friend" on Facebook and the worse that can happen is they block you.
Clubs may seem Old School but there are plenty of examples of new school club joining and that is what naturism needs to appeal to. National Federation need to get volunteers to run a stall at Glastonbury or hand out leaflets at WNBR's not because they are naturist events but because there are people there that are thinking "nudity is natural." They need to be here doing the same. They cannot force a change of attitude on the whole of society but they can find open doorways and use them. Clubs need to appear less like "controlled environments," which of course they have to be to a certain extent, but more like opportunities - it isn't about brainwashing but about being yourself.
Adverts that use nudity may be forced to attract attention - but they are an opportunity to say to people - look it is no big deal - why should it be shocking or seen as wrong?
The "globe trotting naturists who preach they are the new naturisum, whilst hiding their privates through clever screen shots, but are they really?" I simply think are a product of fame seekers on the internet selling themselves rather than naturism and confusing the issue of naturism by making it seem both elitist and saucy. If they successfully encouraged naturism then they would not stand out as worthy of interest and note - because people would be too busy being naturists themselves. It is not in their interest to encourage naturism it is in their interest to self promote and encourage an elitist aura. The whole idea of naturism is not about "how lucky we are as individuals " but about the fact that naturism is on your doorstep - and clubs and societies can help make that a reality - no matter how fake the situation really is. H&E sadly devoted a whole page to screenshots of naturists on Instagram this month - how much would they normally charge for a full page advert - personally I thought it was the worst thing I have ever seen in the magazine ever. Completely pointless and showing how Instagram accounts have pictures of bottoms or hands in front of breasts to avoid showing nipples and genitals. Suggestions about how clever it is that people find ways to hide themselves and get around the rules of Instagram but failing to recognise that some of these people do the same thing on places that don't need such rules - their own websites and even within the pages of H&E! I fail to see the relevance of showing Instagram accounts. Instagram hates nudity - why not have a advert for a clothes manufacturer? H&E wants people to follow them on Instagram but why? - wouldn't they be better following them by buying the actual magazine and visiting their website? They already have the magazine in their hand - why send them to large, faceless, social media - especially one with an ever growing fear of nudity? If they want to "waste" a whole page why not have a page sending people to the BN or INF? Is Meta not big enough? If Meta has its way nudity would be something only shared in private and perverted messages in chat rooms. Leaving the page blank would have been better in my opinion than simply advertising Instagram. Where do priorities lie? We could have written another article if they were short of space, or provided them with a promotion encouraging awareness of ANW - A social media site where people don't have to cover their breasts or turn away from the camera. There must have been a million better ways to use a page.
It all goes back to something mentioned in an earlier post - are we promoting naturism or just self absorbed. What comes first. Anna and I need funding for ANW, magazines need advertisers and sales, national bodies and clubs need memberships to exist - but it seems that too often the priority is the money and not the goal. Anna and I put naturism first - we have to - otherwise what is the point. Does a national body have a want to appear to be alone in promoting naturism, so it does not lose members to other opportunities? If that is the case then they fail to see their importance and their relevance. We are all stronger connected. Together we stand, divided we fall. As RnR say we have to fear "eroding naturism."
This post was edited by
Steve ANW
at June 30, 2022 1:55 PM BST